Announce your new product — Send it 1 week before the launch. If you want your product to get noticed, you should support it with relevant pictures, photos, videos, logos, and even animated gifs. If only. Describe the product. It’ll improve the chances of your product press release getting picked up and published. That includes a clear message and call to action. In this guide, I’ll show you how you can how to write a press release for a new product to grab the attention of journalists and media influencers and ultimately get your product seen by your target audience. For this reason we are pleased to announce our new on-line shopping and delivery service. Include the name and images of the product, the launch date, and the main benefits. You still need to be pitching to relevant journalists & bloggers interested in your topic/industry. Keep the press release short and to the point, writing an excellent summary of the product launch announcement. What makes it different from other products? When you’re planning a new product launch on social media, you’re probably focused on the digital planning: photos, videos, graphics, copy. This post will help you to come up with the product launch or new features announcement email design following the latest best practices. Clearly articulating the benefits of your new product or service can pique the interest of customers. with drag & drop elements and add photos, videos, call-to-action buttons and social media conversations to your press release. Creating an account means you’re okay with GrowthHackers's. A new product introduction letter aims at marketing a new product to existing or potential customers. New Product Announcement Email is written to the customers on the launch of a new product. How will it contribute to the consumers’ lives? Useful material when it comes to product launch email campaign. Hopefully, your new or upgraded product’s features meet customers’ needs and even exceed their expectations. For example, if you’re writing a press release about a new line of natural beauty products or cosmetics, check which journalists that you found are actually interested in natural and organic products, and not just cosmetics in general. However, for the best results, I recommend reading this whole post. By now you should know the basics of creating an effective product press release and pitching it successfully. The success of your new product press release getting published in the news can often decide on the success of your product/sales. Let’s go over these press release basics in regard to writing about a new product. You’ve gotta be logged in first to do that! Stay away from boring titles such as [Company] Launches “New Product”. Sweet! Prior to promoting and announcing your up-and-coming product, try it out, define its pros and cons. Remember – your headline needs something that’ll get your audience intrigued. I am very pleased to inform you all that a new employee, [write name of employee] has joined us today at x department as [write their designation]. If readers are asking themselves “so what?”, then you’re doing it wrong. With what effect? Lets sum up the essentials: Every product press release should contain: Academy E-books Magazine Public Relations |. You’ve gotta be signed up first to do that! How to Plan a New Product Launch on Social Media – Step #5: Offline Activations. How to Announce a New Product on Facebook and Twitter Ecommerce Marketing ecomdash Jan 19, 2017 Social media is a powerful tool for introducing new product announcements to customers, but it can also be confusing. If you’re targeting a very particular and specific audience, especially in the B2B sector it can be a better idea to focus on the technical features of your product. Yeah, keep dreaming. The following business announcement wording ideas offer a perfect example to the type of wording you can use to notify those individuals. Finding time to do the shopping is sometimes nearly impossible. Example Letter #2. Get inspired for your product launch email campaign by these 25 email design examples. Jason Houseman Product Development Manager ABC Sentiments 11, Time square Street Los Angeles, California. Towards the bottom, you’ll find a few useful new product launch press release examples that’ll get you inspired. Can you somehow compare it to the products offered by your competitors? Press release with product announcement. Try to avoid statements like, “we’re happy to announce/inform,” “we have the honor to present,” etc. However, for the best results, I recommend reading this whole post. You’re already sold on your product. Come and visit our branch nearest you for this wonderful new product. Dear Mr. Kennedy: Robinson’s Grocery knows how hectic life can be. Please copy the link manually. It clearly states the name of the product as well as the number of the newest version. Sample of a New Product Announcement Letter. You can also see all that in the designs of the below given 31 examples of the product … Date. Our users have seen 50% higher adoption rates on new features thanks to product tours. Can you somehow compare it to the products offered by your competitors? File size: 14.05 KB Search. What makes it different from other products? Does your product come in different varieties and sizes? File page: 1. Add exciting features and benefits that’ll make people stop what they’re doing and read what your product has to offer. To make product updates effective, pay attention to your targeting and how you communicate. Media lists often have an extensive list of topics that journalists are focused on, ranging from beer or cosmetics to cloud computing. 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